Beyoncé will launch Heat Rush, a new perfume for women, in February of next year. Heat Rush is a daytime variation on the “overtly sexy” Beyoncé Heat fragrance which launched earlier this year.
Heat Rush was developed by perfumer Honorine Blanc and features passion fruit sorbet, blood orange, cherry, yellow tiger orchid, mango blossom, hibiscus, teak wood, honey amber and Rio sunset musk.
Beyoncé Heat Rush will be available in 15, 30, 50 and 100 ml ($24-59) and in matching body products.
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